94. 10x the Speed to Hit Your Goals and 10x Your Results with Jason Drees

00;00;00;08 – 00;00;45;10
Jordan
Hey. Hey. What’s up, guys? It’s Jordan with the Laundromat Resource Podcast. This is show 94. And I have pumped you here today because today we’re shifting gears just a little bit, doing things a little bit differently. And before I introduce you to today’s guest, I want to give you a little bit of background. So for me, as I have been growing as a business owner, my businesses have been growing laundromats, diligence, capital investments, lot of that resource, obviously, as those have been growing, I’ve really been looking to bring somebody into my life that can help me navigate all of this and help me figure out how to take my business all businesses to the next

00;00;45;10 – 00;01;13;09
Jordan
level. And I was introduced to today’s guest, Jason Drees. And Jason is a performance coach. And one of the things that Jason focuses on, one of the reasons I really wanted to come on is helping us figure out how to shift our frames and our mindsets in order to align with who we are as people and what we want out of life.

00;01;13;13 – 00;01;43;08
Jordan
And I have, you know, as I’ve been kind of growing and expanding and I think the further down the the journey of entrepreneurship, business ownership and just life that I’ve done, the more glaring my I mean, I guess I’ll just call them weaknesses because that’s what they are, the more glaring my weaknesses, my deficiencies. And those are to me, which on the one hand, you know, feels pretty miserable, but on the other hand is a good thing to acknowledge that stuff.

00;01;43;29 – 00;02;06;08
Jordan
But, you know, I just wanted some help figuring out, OK, how do I what do I do with that? Right. I have some strengths that have some weaknesses. How do I craft my businesses in a way that help me align with my strengths and maybe outsource or eliminate weakness, you know, the things that align with the weaknesses. Right.

00;02;06;08 – 00;02;35;07
Jordan
OK, so inter Jason Dreams and Jason’s really been helping me figure out how to grow my businesses, how to serve you guys better. My you know, the communities that my businesses are in a better and I want to bring him on because he’s got a lot of great insight, advice and mindset frames shifting perspectives for us that I thought could help you guys take your businesses to the next level also.

00;02;35;07 – 00;02;55;12
Jordan
OK, so all that by way of introduction to Jason dreams of Jason Drew’s coaching and I’m going to be sharing some kind of links and stuff throughout this interview. But just in case you are eager to get into it with Jason and, and see what he’s all about right now. You can check out Jason Drew’s coaching dot com, the link to that.

00;02;55;12 – 00;03;20;09
Jordan
It will be in the show notes and the link to everything will be in the show notes a lot of Matt resource dot com slash show 94 or four on YouTube down below and if you decide to go forward and and try Jason out with one of his different options that he has in his coaching program and he’s got you know some lower cost options all the way up to one on one coaching which is his premium option.

00;03;20;09 – 00;03;44;19
Jordan
So you know there’s something for everybody in there and you know, in fact I was just telling my daughter this who was in a play recently, Lion King Junior and she is feeling super psyched about it and super confident about it. And she’s trying out for another play right now, which is Shrek the musical. And I was telling her that the she’s like, I get it, dad.

00;03;44;19 – 00;04;01;14
Jordan
I’m experienced. I know, right? She’s a you know, I know. I know how it is. And I was telling her, you know what? Actually, the better you get at something, the more you need a coach in your life to help you get even better. Right. I was telling her, she’s like, I don’t understand. Why would you need that?

00;04;01;14 – 00;04;25;03
Jordan
And, you know, I was just telling her, hey, you know, because it’s easy to get from not knowing anything to being decent. But the better you get and the better you want to get, the more outside input, the more effort, the more you know perspective shifts that you need to have in order to get to the next level.

00;04;25;03 – 00;04;52;24
Jordan
So it’s important to have a coach that’s telling my daughter that this weekend. And, you know, it’s good reminder for you, good reminder for me that, you know, even professional athletes, professional actors, et cetera, et cetera, have great coaches. So all that to say, you know, go check them out. Jason Driggs coaching dot com. And in fact, if you decide to sign up for something, they’ll be how did you hear about us little dropdown box so hit that dropdown box and click on my name Jordan Berry that’s in there.

00;04;52;24 – 00;05;09;25
Jordan
And that will just let them know that you’re coming from the laundromat side of things. And you know, there’s a lot of real estate investors, a lot of business owners over there. And I know a few of you guys are also in in his coach, one of his coaching programs. So I’ve seen a couple of you guys in there just pretty awesome.

00;05;09;25 – 00;05;29;11
Jordan
I love to see a lot more. All right. All that to say. I want to jump into it with Jay’s injuries because there’s a lot of really great stuff in there. Really quick. We have a fast lane tip for you today. Fast lane tip is just a way for you to utilize a laundromat resource to help you accomplish your goals faster.

00;05;29;11 – 00;05;56;20
Jordan
Today’s fast lane tip is we have a recommended reading list and it’s just a list of books on business and personal development, things like that, that can help you take your business to the next level. I thought that was an appropriate one, as today we’re talking about growth both personally and in our businesses. So check out our recommended reading list at Lord of my resource dot com slash read again.

00;05;56;20 – 00;06;15;24
Jordan
Links are in the show notes and below on YouTube. And yeah. All right let’s jump into it with Jason dreams of Jay’s injuries coaching right now. Jason, thank you for coming on the show this is I’ve been looking forward to this actually for a long time. We’ve had this thing on the calendar a couple of times now so I’m really excited to have you on.

00;06;15;24 – 00;06;16;26
Jordan
Appreciate you making the time.

00;06;16;26 – 00;06;19;18
Jason Drees
How’s it going it’s doing good, Jordan. I’m excited to be here.

00;06;20;00 – 00;06;36;24
Jordan
Oh, man. Well, this is cool because this is something totally different from what we’re used to. But I think that this industry right now, we’re going through a lot of change in a lot of that industry is a lot of kind of new blood coming in. There’s a lot of energy coming in. There’s a lot of people thinking bigger.

00;06;36;24 – 00;06;58;14
Jordan
There’s a lot of people trying to break into the industry. And I think it’s primed. It’s primed right now to have someone like you come in and say, OK, hey, you can do this, you know? So but before we get into kind of that, what you do and all that, can you give us a little bit of a background who you are and you know, how you ended up on the pinnacle of your life?

00;06;58;14 – 00;06;59;24
Jordan
On a lot of my resource podcast.

00;07;01;08 – 00;07;24;05
Jason Drees
Yeah. Happy to join. Yeah. My name is Jason Brees and I’m a performance coach. I’m a business owner. Dad of four boys are happily married. We got four boys under age 11. We live in Austin, Texas, moved here from California about 12 months ago. And I love Texas and I’ve been a professional coach for almost one year. Is it 22?

00;07;24;05 – 00;07;42;28
Jason Drees
I’m coming up on nine years now. Prior to that was in sales, a lot of business to business technology sales for about 15 years before that I started about six different companies. Some of them made money, some of them got me sued, some of them didn’t work. And Jason do. His coaching has gone from just me to over 30 people in the past 18 months.

00;07;43;15 – 00;07;55;03
Jason Drees
So my business has been radically growing and accelerating and from a coaching perspective, I really just kind of I help people go big and get stuff out of the way that’s blocking them from success. So that’s kind of what I do.

00;07;55;21 – 00;08;16;08
Jordan
Listen man. I mean, going big is what we like to do over here. So you’ve come to the right place to help us go big. And in fact, you know, I just from the get go, I’ll just say this. I signed up for your program for a few months now and it’s been very cool, very good. I’ve been going to all the, you know, all the Mindset Academy stuff and the coaching session.

00;08;16;08 – 00;08;37;19
Jordan
I know there’s two things going on today even that I plan on going to. So it’s been very good for me. And, you know, there was 11 session alone that kind of transformed a whole lot of of what I do and made a significant dollar impact on me already. So I appreciate you already. That’s awesome. Yeah. Yeah. So thank you.

00;08;38;10 – 00;08;53;11
Jordan
OK, so I mean, you’ve been professional coaching for you said like nine years or so. 13 how does one become a professional coach? I know how one could become like a football coach. How does one become like a professional life coach?

00;08;54;12 – 00;08;59;13
Jason Drees
It’s easy to become a professional coach because it’s unregulated. And tomorrow people say, I’m a coach.

00;08;59;19 – 00;09;00;07
Jordan
Can I do it right?

00;09;00;09 – 00;09;25;06
Jason Drees
So so it’s not homologous chromosomes. It’s hard to make a living being a coach. Yeah, that’s a harder thing. I started out at the time I had a was my first company and I founded a company that was a partner that manufactured and designed racecar driver cooling suits. So we made these suits and we were we were like running around in the pits in Daytona and stuff like that was a lot of fun.

00;09;25;25 – 00;09;39;09
Jason Drees
And we raised a lot of money, spent a lot of money and didn’t make any money. But that’s kind of how kind of how it was back then. And along the way, I was kind of using some of Tony Robbins content to kind of help with my mindset because I had a lot of resistance. I had a lot of fears.

00;09;39;09 – 00;09;58;13
Jason Drees
I wanted to to play bigger, but I felt like my emotions were in the way and I went to a couple of Tony Robbins events in 2012 and I literally like turned into coach. And my coach at the time asked me, Have you ever thought about becoming a coach? And when he asked me that question in 2012, it was like I got struck by lightning.

00;09;58;13 – 00;10;16;23
Jason Drees
Like it was just like, like I knew in that moment I was going to become a coach and like fast forward ten, 12 months later, I’m literally a full time coach working for the Tony Robbins organization and left the tech industry and was a little bit of trial by fire. But that was my path to get here.

00;10;17;17 – 00;10;34;02
Jordan
Yeah, that’s pretty wild and it’s pretty cool how you never know the path that life takes. You’re right. And you know, going from, you know, manufacturing cooling suits to being a professional life coach, making a living, doing that is a pretty wild journey.

00;10;34;26 – 00;10;47;26
Jason Drees
It is a wild ride. Well, it’s all part of the process, right? So my first company, I could have sworn I was going to be this race car driving, globetrotting racecar driver, billionaire but that didn’t work, right? Because if that wouldn’t work, I wouldn’t have become who I am today yet.

00;10;48;03 – 00;10;51;11
Jordan
Yeah, it’s. Let’s not give up on the dream. Yeah, it’s right. Yeah.

00;10;51;27 – 00;11;09;09
Jason Drees
But the interesting part is that company, we ran out of money. We did this deal with Momo, the Italian racing company that makes the wheels and the gear, and they actually were taking over our IP and going to launch it rebranded. And we were supposed to make money and be done, but they flopped and didn’t follow through, and it just died.

00;11;10;01 – 00;11;25;18
Jason Drees
And then primary investor got divorced, and the primary investors wife is where all the money was, and they got in a battle and we got thrown under the bus and then we’re getting sued. And it was in like 2014 a couple of years after the business had closed. We’re in a lawsuit and we’re broke. Me and my partner are broken.

00;11;25;18 – 00;11;44;27
Jason Drees
We’re being sued by somebody who’s very wealthy. It’s a very stressful time. And I was having like literally panic attacks from my attorney would email me. And in that moment, it was it was in dealing with my own management of the response to the stress of that situation in my life. Is where I discovered the foundation of what I do today.

00;11;45;10 – 00;12;03;08
Jason Drees
The foundation of what I do is a belief change and the belief change process that you take ownership of now. And that mindset academy, your coaching, you’ve heard it as a repeat after me, but it started out as a written statement, and that was a reaction to the lawsuit that was generated by my first company. So that’s all the process to getting here.

00;12;03;16 – 00;12;28;28
Jordan
Yeah. Well, something that’s interesting about process is that process is not always pleasant. You know, and the thing about process too, is I mean, listen, you’re, you’re I’ve been not in that situation, obviously, but I’ve been in similar situations where it’s just like I’ve been dreading an email that comes in or I see an email and I just like, OK, I can’t deal with that right now.

00;12;28;28 – 00;12;47;09
Jordan
I’ll deal with that later because it’s just too too much, right? Too overwhelming and too stressful. And, you know, when you’re in the midst of all of that, it’s difficult to see kind of the forest for the trees that are right in front of you, in the trees in front of you. You are not pretty trees right there.

00;12;47;10 – 00;13;10;07
Jordan
They’re ugly trees that are closing in on you. And and so it’s it’s tough to do that. So how I mean, for maybe for you specifically and maybe we can talk about more general, too, but I mean, how how did you pull yourself out of how you recover from something like that and, you know, and eventually go on to find success where you should be finding success.

00;13;11;26 – 00;13;29;21
Jason Drees
You know, there was it was really difficult. It was really difficult. There was one point where we were on food assistance from the state and two small kids at that time, two boys at the time. And I had my wife come home from the grocery store saying our debit card was declined buying groceries. And some women behind us bought us dinner, bought our groceries that week.

00;13;31;15 – 00;13;54;16
Jason Drees
And it was it was really challenging because I had this desire and excitement to become a coach, except the journey was not paying off. And my income had dropped exponentially. And how did I manage that? Like however I did, I had some habits that probably weren’t the best for my body at the time, but they were balancing mechanism that they did, you know, whether it was drinking or junk food or cigarets or whatever.

00;13;54;16 – 00;14;15;21
Jason Drees
Like, you know, at the time I did what I did to get by but but at the foundation of all of that was really just a lack of acceptance of life being that way. Like, I knew that more was possible and I knew that I was destined for more. So I just never gave up. I wasn’t going to quit like I could once I had I was a provider for my family.

00;14;15;21 – 00;14;38;29
Jason Drees
My wife was staying at home with two boys. Like I didn’t have a choice so I don’t recommend my path to starting a business again. But but that’s the process that led to everything I am today and the driving and pushing and the driving through resistance and the challenge of really just never giving up gave me the the determination to keep moving forward.

00;14;38;29 – 00;15;01;25
Jason Drees
But it didn’t create the major successes that just kept me moving but it was really just being engaged fully in the game because a lot of times I’ll talk to people who are concerned about getting in the game. They know they’re possible for more. They know they can make more money, they want to make more money. But historically, they’ve made money from a job they’ve never run a business before.

00;15;02;23 – 00;15;19;18
Jason Drees
And you’re like, Well, what am I going to do? Am I going to go? Am I going to get in the game? We’re not in the game. And the one thing I can say to everybody there is like this view coming from a family that was an entrepreneur is like my family was an entrepreneur on the first entrepreneur, and my family was like, Nothing’s going to happen until you get in the game.

00;15;21;21 – 00;15;36;19
Jason Drees
So if you if you’re if you want to play basketball and you’re on the court on the sideline and you’re watching the game and you watch and you can watch and watch someone just get elbowed in the face under the basket, bam, get their nose broken so you can sit there on the side of the court worrying about getting your nose broken, playing basketball, or you can decide to get in the game.

00;15;38;07 – 00;15;51;03
Jason Drees
The thing that I did a long time ago was I decided that I’m not going to stop until I create success. I’m not going to stop. So I made the decision to get in the game. So but until you make that decision, nothing happens.

00;15;52;17 – 00;16;17;03
Jordan
I love that. I mean, I love that because so I do, you know, some consulting, coaching, you know, for in this industry, for laundromat owners or people who are trying to get into the business. And I can’t tell you, I’ve done hundreds of calls over the last few years. Hundreds. I can’t tell you how many times and maybe some of you guys listening right now might wince a little bit because you might be one of these people who’ve either said it to me or just.

00;16;17;13 – 00;16;36;21
Jordan
Yeah. Or in this situation. But I hear all the time and just know you’re not alone, OK? But I hear all the time. You know, I’ve oh, man, I’ve been looking to get into laundromats for a year, for five years, for 20 years. For 40 years. I’ve literally had people tell me for 40 years they’ve been thinking about buying a laundromat.

00;16;36;21 – 00;17;00;06
Jordan
And I say, Why haven’t you like yeah, why haven’t you decided to get in the game? Right. So, you know, I love that you said that. What can, what can somebody who want, who knows they can do better, who wants to do more but who’s just stopped by fear? Can we talk to that person for a second? Like, how do they overcome that fear to take that step to get in the game?

00;17;01;04 – 00;17;32;17
Jason Drees
Well, what I find is usually happening, whether you’re a potential laundromat owner or an entrepreneur or real estate investor or whatever that new venture is usually I’ve found, is that the person that’s making that decision is trying to to limit and negate all the risk. They’re trying to strategically plan and guarantee success. And what happens a lot of times what happens every time is that you cannot guarantee success in a business.

00;17;32;27 – 00;18;07;12
Jason Drees
It’s impossible. It’s impossible. And the primary reason it’s impossible is because the success of a business depends on other people. We don’t have control of other people. We can only control what’s between these two ears. Now, every business, every laundromat, every opportunity inherently has a risk. So the best way to move through that is to identify the risk and identify your potential, your ability to absorb risk.

00;18;08;05 – 00;18;25;05
Jason Drees
How much are you willing to lose? Five grand, ten grand, 100 grand. Whatever that number is, is irrelevant. Whatever that number is for you. So when you’re in that decision of getting in the game, instead of like, Hey, can I make a successful laundromat you want to be in, like, how much do I have to invest and how much can I recover from if I lose?

00;18;25;29 – 00;18;47;05
Jason Drees
Because that’s just smart business. And and when you acknowledge that there’s a potential for risk and do it anyway, then you’re actually playing in a real game in the business and you move past the fear because that fear of getting in the game disappears the moment you give yourself no other option but to get in it yeah.

00;18;47;13 – 00;19;19;14
Jordan
But that’s a scary leap for a lot. I mean, for anybody, right? Is in and like hearing your story where you got in the game and, you know, your business failed and you got sued. And, you know, for those people who know my story, where I got in the game in this industry and I lost a ton of money, like probably six figures plus of money, you know, trying to figure out this game and, you know, and all that and, and hearing those stories and then just saying, hey, you need to identify the risk and take that leap.

00;19;19;27 – 00;19;22;20
Jordan
Yeah, it’s tough. Tough for a lot of people to do.

00;19;23;06 – 00;19;25;12
Jason Drees
But it’s also risky not getting in the game.

00;19;25;12 – 00;19;26;02
Jordan
There it is.

00;19;26;02 – 00;19;54;15
Jason Drees
Everybody everybody thinks that a W-2 is secure. It’s not that you could lose your job tomorrow. And and especially with the world today. Like I also knew that, you know, we I grew up we’re OK, right? We were middle class growing up. We had a lot of stuff we didn’t have we didn’t have our brand new car or 16 but we had stuff, you know, but I knew that 150 K income was not going to support the lifestyle I wanted to have with four boys.

00;19;54;28 – 00;20;14;08
Jason Drees
So I knew that I had to go more. And the thing is, it’s like becoming owning your own business is hard because it’s it’s a challenge and you’ve got to figure stuff out. But it’s so much more possible than I think people think it is. It’s so much simpler. Like, in my opinion, having a job working for someone else is a complete and total risk completely because it’s hard.

00;20;14;08 – 00;20;34;19
Jason Drees
There’s, there’s income levels right? There’s I found there’s income levels like and this is where we get stuck. Like making a hundred thousand is not hard, but you just have to focus, right? So if you want to make to break through a hundred thousand, you got to be good at a job, focus, work hard, get a degree. Sometimes specialized degrees will do that, but not necessarily or get sales.

00;20;34;19 – 00;20;57;22
Jason Drees
Sales jobs are easy to break 100 K breaking 250 though that’s the next level. 250 is harder and the reason 250 is harder is because to make 250 a year you got to have a degree like, you know, you’re a lawyer or a doctor or a dentist or some specialized degree, or you’re really good at sales or you’re really talented or you’ve got stock options or you’re an executive at the company.

00;20;58;11 – 00;21;14;13
Jason Drees
But the problem is all the everybody who has a possibility of being an entrepreneur is never going to be an executive at one of those companies because they will never play the games that way. So getting across the 250 is one of the hardest things to do. But once you break 250, then you hit 500 just like that.

00;21;14;18 – 00;21;33;12
Jason Drees
And then the next level above, that’s a million. And that’s where it’s typically comes into a leverage game. But it’s really just I say to a lot of people like, so you have a job, like, do you want more money? Yeah. Like, well, then do something about it. Because what I found is money makes people dumb and it makes people dumb.

00;21;33;13 – 00;21;50;25
Jason Drees
They do. They do it all the time. Like, like, how often have you got a new app for your phone or a new computer or a new remote control that you had to figure out how you had to learn how to do? Like, we learned stuff all the time, so why don’t you go get a second once you start a laundromat?

00;21;50;25 – 00;21;59;18
Jason Drees
I don’t know how. Why don’t you learn how oh, well, I can’t. So a lot of times people freeze about money instead of just learning. So if you commit to learning how, you’ll learn how.

00;22;00;26 – 00;22;21;14
Jordan
Yeah, I wrote that makes people I love. It does make it true. It’s so true. It’s so true. And you know, you know, I, I’ve seen that and like, I don’t, I don’t want people to hear that and say, you know, whose, who’ve been waiting to get in the game and have been able to think the dream because I’ve seen that in my life.

00;22;21;14 – 00;22;45;05
Jordan
Where it’s made me dumb in both big ways and small ways. And in fact, I would say money made me dumb kind of in the opposite way. When I bought my second laundromat. And that one went south early on, too, because I was so anxious to get, you know, get that second laundromat to try to get the money to make up for the mistakes of the first one that I made.

00;22;45;05 – 00;22;54;12
Jordan
Another big mistake. And I mean, so it worked both way, both ways for me. Yeah. You know, early on. So it’s interesting. I love that, though.

00;22;55;04 – 00;23;01;11
Jason Drees
But it’s simple. Decide you’re going to do it and then figure out how like that’s that’s really 90% of it.

00;23;02;05 – 00;23;44;18
Jordan
Yeah. I love that. I love that. OK, so you know, OK, so we’ve just sort of had getting in the game here, you know, there’s also this kind of, you know, surge of entrepreneurs who are coming into this industry who are like hey, I’m recognizing I could build this into a, a large business and whether that be through owning, you know, like the Williford brothers who own, you know, 40, 50 plus 70 plus laundromats or through adding services that extend out your radius of influence through like pick up and delivery services in, there’s people who are, you know, killing it with that, too.

00;23;45;04 – 00;24;04;00
Jordan
But people are starting to realize this can be a bigger game than it has been traditionally where you can own one, two, maybe three or four laundromats. And that was pretty much it. So what what does it take? You know, I mean, we’re talking sort of mindset wise, but what does it take to kind of shift from that?

00;24;04;00 – 00;24;14;25
Jordan
OK, I took the step and I bought a laundromat, but my aspirations are are bigger. How do I how do I go to that next level?

00;24;17;01 – 00;24;43;18
Jason Drees
Well, the number one, you make a decision to the first steps of decision. I am going to make more money, as simple as that can be. I am going to create $1,000,000. I’m going to be a millionaire. I’m going to figure a millionaire. I’m going to be a billionaire. Like first step is a decision. And and then after that, it’s like take action.

00;24;43;18 – 00;24;59;13
Jason Drees
Now, it may you may decide. I won’t be a billionaire. The first step in front of me, I’m looking at a laundromat. So maybe there’s a 27 year old wants to start a laundromat. Been following your podcast. Hey, that’s a good idea. I want to be a billionaire. What’s step one? Step one? Well, you got to make a million before you make a billion.

00;25;00;04 – 00;25;13;04
Jason Drees
And before you make a million, you got to make 500,000. Pretty much $500. You got to make 250, right? So it’s like take the first step and the first step may be the opportunity in front of you.

00;25;16;02 – 00;25;38;12
Jordan
Yeah. And I mean, I like that kind of no matter where you’re at, go into the next level seems to be the first step you take is to make that decision to go to the next level. Right. And once you’ve kind of made that decision, I think it, you know, maybe we can talk talk about this, but I think it shifts your frame, right of hey, here’s what I was thinking was possible.

00;25;38;17 – 00;26;03;22
Jordan
And you hear this all the time from people who are successful, right? They’re like, hey, my goal was to make you know, a million bucks. Well, and and in fact, you know, I heard you first on the BiggerPockets podcast with Brandon Turner. And I think, you know, he’s got a fund over there, too. And he started you know, he was like, my goal was I can remember his exact goal was like, you know, $200 million worth of real estate in the next two years.

00;26;03;22 – 00;26;24;18
Jordan
And he did it in like six months, right? Or less than that even. And so, you know, it’s like you hear that all the time where, you know, people set these goals because they think this is what’s possible and you need to adjust your frame kind of once you approach that goal to go beyond that. Otherwise you kind of get stagnant is that is that fair to say?

00;26;24;26 – 00;26;49;25
Jason Drees
Well, yeah, there’s always that continued expansion. Yeah. If, if, if like because you had said like if you don’t go to the next level, you can get stagnant. Like the real thing you want to be worried about is like if you’re not playing at the level of life you’re supposed to, you’re not going to be successful because I’ve seen people who’ve had success and then a failure and then they keep aiming lower because they think it’s going to be easier.

00;26;51;04 – 00;27;16;06
Jason Drees
Smaller targets are not easier than bigger targets. They’re just smaller because from from here you are today, if I want to do 100, this is the strategy and the trajectory to 100. And then I got to go straight ahead I go ten degrees to the right, that’s 200, and I go 45 degrees to the right, that’s 500. So the difference between a small target, a medium target, a big target is really just a strategy.

00;27;17;05 – 00;27;43;10
Jason Drees
But most people get stuck around the emotion behind the big targets. Instead of just aiming at what they want, they aim at what seems easy. Oh, well, that’s pushing me because the higher the target you aim at, the more you personally are going to have to grow to get that target because you need to become a more clear or more powerful, more higher frequency version of yourself to get the elevated target.

00;27;43;14 – 00;27;50;16
Jason Drees
And when we start to face the stuff inside us that doesn’t feel good, we go, I don’t want to go there. We tone back down. Instead of embracing the growth the bigger target is bringing.

00;27;51;22 – 00;27;57;07
Jordan
Yeah. So how do you know what level you’re supposed to be playing this game at? Right.

00;27;57;07 – 00;28;14;00
Jason Drees
Well, that’s well, that’s a great question, right? You know, I used three goal setting questions. The first goal setting question is what do you want so if you’re setting your goals, you should use these three questions and do in this order. The first question is what do you want? And then write that down. And what happens, though, when you ask yourself, what do you want?

00;28;14;00 – 00;28;38;24
Jason Drees
Your brain is going to give you an answer. That’s based on past reference. I did 100 last year. What do I want? Let’s do 120. Then the second question to ask yourself is what is possible? Well, I know this other guy did 100, then did 200, because when you ask yourself what is possible, you’ll get an answer based on external reference so then you say, OK, instead of 100, I want to maybe I’ll do 200.

00;28;39;17 – 00;29;03;15
Jason Drees
Then you ask the third question What is impossible but would be fun to do anyway. And when you ask that question, you actually get an internal answer, an answer that’s based off of internal reference or instinct or gut and you may say 750, like, do I have any idea how to go from 100 to 750? I don’t have a clue, but would it be fun to do anyway?

00;29;03;15 – 00;29;38;28
Jason Drees
Yes. Would I like to start walking down that path to figure out how. Yeah, and would it be OK? Would I be happy if I missed that target? By 50% and got 350 this year? So when you aim at a better target, you get excitement, you get intuition, you get instinct and you get you feel alive. And literally the more resources of life will pull into you to help you get to it because that accelerated target is going to cause you to grow in the process and that’s why the rewards are so great.

00;29;40;12 – 00;30;00;20
Jordan
Yeah, that’s awesome. I love those three questions. Yeah, I’ve seen that in the Mindset Academy and I’ve gone through that and I’ve thought through that in the various things that I’m doing, both in my like my laundromats that I’m doing here. A lot about resource in the, in the fund that that I have too. And in fact, I brought it up after the first time I heard it in one of the sessions.

00;30;00;20 – 00;30;26;21
Jordan
Those three questions, I brought it up with my eye partners with diligence, capital investments, the fund. And I said, Hey, you know, it’s interesting because we’re talking about, you know, raising, you know, I think every time I raise in like five to 10 million to do, you know, to do some the monomers I said, what would it even look like if we raised 100 if somebody like plopped 100 million down in front of us and said, hey, have at it, like go do it right?

00;30;26;21 – 00;30;33;07
Jordan
And it was just an interesting exercise for us because it causes us to think differently and open our minds of what’s possible.

00;30;34;14 – 00;30;39;03
Jason Drees
Yeah. Just because it’s not likely doesn’t mean it’s impossible.

00;30;40;13 – 00;31;01;05
Jordan
Yeah. I love that. I love that. And, you know, and it’s it’s interesting too, because you still need to take the steps, right? So you can, you can dream big like that. But, you know, you still got to, you’ve got to take the action, right? You’ve got to take the action still kind of along the way to get you to that point.

00;31;01;05 – 00;31;04;16
Jordan
But the action may be different depending on the goal that you’re setting up.

00;31;04;16 – 00;31;24;29
Jason Drees
It may be right. But but the whole purpose of life is for the process we don’t have we had instant manifestation when we weren’t bodies and we got bored. So we came to a body, right? And then we’re so it’s about the process. So it’s really about aligning yourself with the target that excites you and then following the process of life to get the target yeah.

00;31;24;29 – 00;31;46;26
Jordan
I love that. I love that life is about process. And that’s and that’s so true. And I mean, I think that’s something to kind of keep in mind in the good times and in the bad times. Right. And, and thinking through, you know, as I’ve gone through, you know, plenty of, you know, both emotionally, relationally, financially difficult times you know, trying to think about, OK, this is just part of the process.

00;31;46;26 – 00;32;05;23
Jordan
It’s not permanent. It’s part of the process. But, you know, how how can I sort of aim myself if I’m going to if I’m going to go through this, how can I sort of aim myself? So when it spits me out the other side, you know, I’ve gone through this process is going to leave me in a place where I’m on a path I want to be on now.

00;32;06;07 – 00;32;20;19
Jason Drees
Yeah. It’s at that stage of the process under a microscope. Looks terrible, makes seem like everything is terrible. But at the macro level, it’s just a phase that that challenge is preparing you for the future when.

00;32;21;17 – 00;32;50;19
Jordan
Yeah, yeah, man. So much good stuff. OK, so what’s the you know, when we’re talking, you know, about some of this stuff right? We’re, we’re kind of we’re, we’re dancing around the idea of success, right? So how do we how do we know sort of what success is? How do we achieve sort of success when we’ve talked about, hey, you know, ask these three questions, what do you want?

00;32;50;19 – 00;33;03;04
Jordan
What’s possible, what’s impossible? What would be fun to do anyways? And making a decision, what is you know, how do we know what success looks like for us and how do we start on that path towards that.

00;33;05;13 – 00;33;34;27
Jason Drees
That’s a that’s a great question, but it’s different for everybody. Right. And and this is where you really want to check in with what you actually know and not what you think. Because the the model of success we all think we should have is lots of money, beautiful partners, six pack abs, a Ferrari and a jet. Like that’s what we’re conditioned to believe we need.

00;33;35;17 – 00;34;04;05
Jason Drees
But most of us don’t even actually want any of that stuff. So it’s a really interesting time we’re in right now because I find across the board that everybody’s waking up out of their conditioning. And when you start to follow what you want and what’s exciting or what your guidance system, what I call your guidance system and not following what you think or your socially condition because your brain is a computer that’s going to spit out anything based on everything that came prior to now.

00;34;05;02 – 00;34;25;07
Jason Drees
But that doesn’t mean it’s aligned with the anything that can happen next. That’s where the mind gets kind of limited by saying, you know, because that didn’t happen before. So it can’t happen in the future. So most people get stuck in these limited perspectives, are thinking based on their mind in their past references. So it’s really what do you know you should do or what do you know is possible for you?

00;34;26;03 – 00;34;43;21
Jason Drees
And that’s really where success should be because for me, my version of success is like, am I having fun? And am I doing it my way? Because the way I conduct myself in business and my company is not the way everyone else says you do it. When I hire people, I try to give them more money than the positions worst.

00;34;43;26 – 00;35;00;20
Jason Drees
Why? Because I it makes me feel good. And I’m like and I try to fix all the problems of every company I’ve ever worked for. Why? Because I want to that’s what I want to do. And the more and what I think I should do does creep in. And I catch myself, and then I come back to how do I want it?

00;35;00;20 – 00;35;25;09
Jason Drees
And the more I follow how I want to do it my own way, the more successful I am. Because you’re not supposed to be like this planet has, what, 7.9 billion people on it. Do you think you’re down here to be a copy of someone else or to be a unique expression of you? Like, the more you follow your own path, the more successful you’re going to be, and the more you follow your own path, the more you’re going to be cause to grow.

00;35;25;15 – 00;35;43;12
Jason Drees
And the stuff that you want to do may be completely contradictory to what everyone else thinks is common sense like I’m a frickin life coach and I make a lot more than I did when I was a professional salesperson. But even though the average life coach in the US makes 35 grand a year, right? So. But that’s my path.

00;35;44;00 – 00;35;44;20
Jason Drees
What’s your path?

00;35;44;24 – 00;36;07;17
Jordan
Right? Yeah, yeah, yeah. Well, I mean, I think that’s great. And I love I mean, I love obviously it’s an individual thing and obviously, you know, I couldn’t agree more that we are sort of on our unique paths and we are all we all have our unique, you know, you know, wants, desires, what we want life to look like and possibilities even.

00;36;08;11 – 00;36;22;05
Jordan
So, I mean, I think that’s great. You said something I was interesting to me and it’s a little bit down a little bit of a rabbit hole. But you said you think that people are waking up to sort of their conditioning right now. Can you talk about that just for a second?

00;36;22;13 – 00;36;44;23
Jason Drees
Well, I find that more you know, and there’s a lot of conditioning going on in the world right now right through external sources and media and like. So we’re at a very transformative time in the world. And the clients I talk to consistently, it’s the struggle that they’re having in their head is like, this is what I want to do, but this is what I think I should do.

00;36;47;00 – 00;37;10;24
Jason Drees
And it’s the conditioning of our past, of our environment, of our of of our upbringing, our education, our family, the area we grew up. And that’s all part of our conditioning, because in the next moment, anything can happen. But, you know, the majority of the population doesn’t operate that way they operate. And I think it’s about 98% of the population.

00;37;11;01 – 00;37;32;16
Jason Drees
What they’re going to do next or they think is possible next is a variance of like one to 3% of what they just said. So your brain and your past references and your social conditioning and even your past patterns of success, like your old success formulas, those are all the limitations of your future. Because anything can happen next.

00;37;32;26 – 00;37;51;08
Jason Drees
So are you operating in a mindset where anything could happen next or are you operating in a mindset? Well, it doesn’t work for me because of my family. We’ve never good at that, right? So it’s like, what is what do you really think is possible for you? And are you following that or is your mind shutting you down because of fear or doubt?

00;37;52;21 – 00;38;15;22
Jordan
Yeah, yeah. I think that’s really interesting. And there’s the reason it kind of jumped out at me is because I do see a lot of kind of conditioning happening in a lot of a lot of different like from, you know, news media outlet stories that are being portrayed and how they’re being portrayed, but also to like, you know, business gurus on YouTube.

00;38;16;02 – 00;38;41;19
Jordan
I mean, just all all kinds of different places, right? Where we’re sort of being conditioned to what success looks like. And and we’re seeing some of the the fallout from that, too, you know, where, you know, the whole Instagram culture where we’re posting our best moments and it’s creating these feelings of failure or of inadequacy or whatever and a lot of people, I mean, we’re seeing all over the place.

00;38;41;19 – 00;38;44;10
Jordan
Right. So it’s just kind of interesting that you brought that up. Yeah.

00;38;45;12 – 00;39;08;23
Jason Drees
It’s it’s really a time for discernment, right? It’s really because who knows what news channel is true or what story we’re getting is true these days with all of the stuff going on. And I and I also believe that truth is relative to perspective, right? Because if you had a cylinder, right? You’re cylinder. If you look at a cylinder from one direction, it looks round.

00;39;09;03 – 00;39;28;09
Jason Drees
Mm hmm. If you look at it for One Direction, it looks square. Right. And they’re both right. So truth is based on perspective. And what I tell people is like, what is your way? What is your perspective? Like, what is your truth? Like, when I watch news or read information, I’m like, is that true to me? Do I believe that yes or no?

00;39;28;16 – 00;39;54;02
Jason Drees
So I kind of use my internal compass of what I believe. And when you start to follow that path of your way and what you want to do and the way you like it, you’ll start to get life giving you more and more clues and hints about what’s possible and where you can go. And as you start to follow that more and more when you follow your your own unique path of life, you will have success, you will have financial abundance, you will have connection, you’ll have community.

00;39;54;19 – 00;40;11;09
Jason Drees
Because as everyone grows and expand, their impact is going to get bigger. And as you grow and expand, your impact gets bigger. You have to become the person that’s OK being visible, like I have to do this all the time. Like it happens every 90 days. It’s like, Oh my God, do I want my name out there? Like I’m on a personal growth company?

00;40;11;09 – 00;40;29;17
Jason Drees
Like, you should listen to me. So I’m literally on a microscope and a magnifying glass, a microscope to everyone out there my whole life. Is that easy? No, it’s hard. But along the way, I was like, the work I do changes people’s lives. There’s some people that laugh at it because they don’t get it or they think it’s funny.

00;40;30;03 – 00;40;37;13
Jason Drees
Am I willing to get laughed at by a few to help more? Mike Yeah, that’s my role, right? So but it’s all about the journey of growth and expansion.

00;40;38;28 – 00;41;04;15
Jordan
Yeah, that’s interesting. And so, I mean, it’s interesting you bring this up. So I mean, can I, can I just ask you some frank questions that I hear a lot about your line of work? Because, I mean, I think go for it, right? I think, you know that you you’re dead on the head where you’re changing lives. Your health and people you know, I’ve already mentioned, you know, just being in your program for a few months has already had a financial impact on on me personally.

00;41;04;19 – 00;41;23;19
Jordan
And I know it has for a lot of other people, too. But, you know, with that, you said, you know, some people are going to laugh at it and all that stuff. So, you know, one of the things that when you were saying, you’re saying, hey, you know, the term I hear for for what you’re talking about now I hear you say and I hear other people say it, but is alignment, right?

00;41;23;26 – 00;41;40;22
Jordan
Yeah. Can you talk about alignment and what that is? I think that brings up some baggage for some people. And it’s some people are like, oh, my goodness. Like we’re getting kind of woo woo, you know, or whatever like that. But talk about what is alignment and and how do we seek that out in our lives?

00;41;42;06 – 00;42;11;16
Jason Drees
Well, the simplest way to think about alignment is to, to talk about it. Explain alignment. It’s I think about resistance right? We are conditioned to believe that hard work creates success. But the fact is hard work does not create success. If hard work created success, we’d all be billionaires. Hard work increases your chances of getting into alignment with success, because alignment with success is what creates success.

00;42;13;26 – 00;42;36;24
Jason Drees
But we’re conditioned to push and grind and work and work. If it’s not there, work harder. You know, you should take cold showers. You should get a peer group. Don’t be a wuss, right? Like so we build up all of these tools to force misaligned action. Misaligned action means you have resistance to doing the action alignment means you are aligned with taking the action.

00;42;36;24 – 00;42;59;12
Jason Drees
And it feels good. It feels you feel certain it’s the right thing to do. You actually and we’re at the peak of the alignment. The pinnacle of alignment is actually naturally inspired action where you’re pulled toward the target. Are you excited to do it like that versus the opposite where you’re dreading it every single day? But we’re conditioned to think that you should push through.

00;42;59;12 – 00;43;17;16
Jason Drees
And what I’ve found and my life is that I grinded with the best of them. I worked for Tony Robbins. I was doing incantations for 40 minutes a day and I was like, I hate dog food and all this other crap to force this action. And I kept getting average result, average result, average result, ever result. And then in 2019 I hit a wall and I said, This isn’t working.

00;43;17;16 – 00;43;38;21
Jason Drees
And I quit. And I’m just like, All right, I’m going back to sales. I’m not meant to be a coach. And then after I quit, all this business floating and I’m like, Wait a second, I’ve been grinding till my knuckles bleed and nothing happened and I quit and it comes in. And that’s when I started to realize that when you get your mindset and you in alignment with success, it starts to flow through you naturally, which is the natural state of being.

00;43;39;03 – 00;43;59;22
Jason Drees
But it’s contradictory to the mind based world we grew up in. But the world we’re living in now is starting to change, right? It’s not as much mind based anymore. It’s all shifting. It’s more alignment based. So when you align yourself with success, it happens much faster because it’s very common to think, I’m not successful yet because I haven’t hit the target.

00;44;01;17 – 00;44;22;22
Jason Drees
You won’t be successful until you are successful. So success is the starting point for success, and the way you do that is like, I’m going to open a successful laundromat. How do I know that? Because I’m making a decision to and I’m not going to stop until it’s successful, period. That’s how you start in success, and then you follow the action OK?

00;44;22;25 – 00;44;39;06
Jordan
I mean, this is great because I mean, OK, I’m going to make a comment on this and then we need to backpedal for a second. But this is great because I’ve seen I mean, I’ve seen this in my life, right? And I’ve done all the well, not all the things because I need to go back to one of those things here in a second.

00;44;39;28 – 00;44;58;24
Jordan
But I’ve done a lot of those same things, right, to cold showers, you know, even, you know, even sort of the hey, you know, if you’re successful, you get up super early and you get all this stuff done. Early. And I struggled with that for a long time because I’m like dragging myself out of bed. And now I kind of actually enjoy every now and then getting up super early.

00;44;58;24 – 00;45;20;08
Jordan
But man, I work better at night. Like, I knew that about myself, but I was trying to change that because everybody else was like, hey, you got to get up early to go to be successful. Right? And so I’m like, OK, I’ll do what I have to do and grind it out and all of that, you know, to find my goals and, you know, it’s part of the process, right?

00;45;20;08 – 00;45;44;08
Jordan
Like all this stuff. And I did that and it did feel like resistance, you know, to all of that. And it’s when I kind of finally you know, was like, you know what? I just got to do it the way that I can do it because I’m not getting it done this way because there’s so much resistance you can only, like, will yourself to overcome it for so long before the drag just wears on.

00;45;44;08 – 00;46;08;21
Jason Drees
You like your way is the best way and if it seems counterintuitive, there’s a reason why. And just because you don’t understand the reason right now doesn’t mean there is there’s a reason why you’re being told to do it that way. Now, it may be because you’re pulled to try it that way and realize it doesn’t work to do it this way, or you may be pulled to do it that way because your way is different than everybody else’s.

00;46;10;06 – 00;46;39;19
Jordan
When one thing that and you know, maybe I’m interested in your comments on this, if this is if you agree with this or not, because I think one of the things I think is you can’t know where your alignment is or where the resistance is until you start doing things right. And and so, you know, even so, I don’t I’m not like sad that I did to get up early like all of these other things.

00;46;39;19 – 00;46;59;13
Jordan
I think I’m not that I did that. I don’t think it’s a waste of time or any of that stuff, even though some of that stuff didn’t work for me. Some of it did, but I wouldn’t have known what was going to be aligned with me or that was going to cause resistance in my life until you start it’s like the whole you can’t steer a car analogy, right?

00;46;59;13 – 00;47;05;06
Jordan
Like you got to get move in, got to move in order to find that you know what the path is, what the alignment is.

00;47;05;21 – 00;47;10;20
Jason Drees
That’s kind of right. That’s a little bit of the old way of thinking.

00;47;10;20 – 00;47;11;17
Jordan
OK, well, yeah.

00;47;11;21 – 00;47;42;22
Jason Drees
That’s because that’s when you’re just starting an action, right? So you got to action you got mindset action, mindset frame. So the simple way to think about it, this is action. I use my hands mindset I’m using my mind, I’m strategizing what I’m doing. My hands frame is all of you. It’s your consciousness of you. So while we don’t get feedback, if we’re not moving right, so we may want to look at you’re not going to get feedback on how the car steering until you’re moving.

00;47;43;21 – 00;48;00;29
Jason Drees
You actually can start in a place of alignment from a frame level by moving into a place of like uncertainty. Like, can I get a sense of the version of me that knows how to do this? Can I commit to following through to learn how to do this? Can I decide that I’m going to not stop until I hit the target?

00;48;00;29 – 00;48;18;15
Jason Drees
Yes, that’s a line right there. OK, what are the next actions I could face? So it’s really you want to start alignment at a higher level and the simplest way to get into alignment at a higher level, the simplest way is a decision to hit the target. Really? Yes. I’m going to yes, I’m going to hit the target and I’m not going to stop until I do.

00;48;19;19 – 00;48;21;08
Jason Drees
That’s that’s the that’s a frame.

00;48;22;29 – 00;48;39;11
Jordan
So, OK, well, talk to talk to us. What what what do you mean by frame? OK, I like the kind of analogy and you had almost like a like a like a bull’s eye target for anybody who’s lived in the middle, you got action. And then outside of that is a bigger circle is mindset and a bigger circle.

00;48;39;27 – 00;48;41;09
Jordan
And then at the center is frame.

00;48;41;09 – 00;48;55;00
Jason Drees
If I was going to give you an example of like what creates success, right? Like what I found is that alignment with success breeds success, not hard work, right? So what is aligned with success and how do you align yourself with success? So imagine I’m going to give you a little diagram here since I don’t have a PowerPoint, right?

00;48;55;00 – 00;49;18;11
Jason Drees
And so imagine we’ve got a small circle and this circle will call it action. OK, action is what ultimately will give us the result. We know there’s an action, right? But what happens if the action you’re taking isn’t working right? So then we need to look at the strategy. So action. So this is one circle and then imagine a circle around that.

00;49;18;28 – 00;49;38;11
Jason Drees
That’s called mindset, the mindset is your mind, it’s your brain, it determines the strategies you think of. Now, if your mindset is in alignment with the target, it will generate a strategy that will give you action that is aligned and we’ll get the target. If the mindset is not in alignment with the target, it will create a misaligned action and strategy.

00;49;38;19 – 00;50;06;17
Jason Drees
You will not hit it. And for the longest time I lived coaching people on mindset and action. That’s where I lived. And sometimes it would work and sometimes it doesn’t work. But how do you change mindset oh, you change your beliefs, OK, but there’s so many beliefs around money. There’s like beliefs about having money, about making money, beliefs about making money on a Tuesday, beliefs about making money like there’s an infinite number of beliefs, and those are your perspectives that your mind has created over your lifetime.

00;50;07;12 – 00;50;29;19
Jason Drees
And I used to one at a time, go after those. And what happened is we got action. We got mindset. I discovered about a year and a half ago that there’s another circle around this that I call frame and frame is you remember, action happens with your hands. Small circle. Medium circle is your mind, but frame is all of you.

00;50;30;05 – 00;51;02;17
Jason Drees
Your mind is a part of you. Your brain is a part of you. This it’s the energetic vibratory frequency of you as a being because your body is pure energy. It’s made of atoms, it’s pure energy. And what I’ve found is that the frequency of you as a being, your frame determines how life responds to you. So because we’ve all had times when life responds great and life doesn’t respond at all, it responds to you based on your frame as simple as a way to think about your frame is your expectations.

00;51;04;08 – 00;51;34;22
Jason Drees
Now, one of the hardest things to do is have pure aligned expectations because we can expect that we’re going to be 80% successful, but then have 20% doubt. That is a misaligned frame. And what I’ve discovered how to do is to remove that 20% doubt very easily. So you’re in 100% alignment and then with 100% aligned frame, you automatically generate an aligned mindset because mindset is actually the byproduct of frame, which then generates the action.

00;51;35;10 – 00;51;42;03
Jason Drees
So instead of worrying about action and strategy and mindset, all you have to do is align your frame and everything else follows automatically.

00;51;44;06 – 00;52;17;14
Jordan
What I like about that and I want to ask you some more questions about that, but I like about that is that it cuts out some of the hard lessons if you can get that that right in that order, right. If you can adjust your frame in a way that’s going to create the mindset that’s going to create the actions that will produce the outcome that you want, that that’s going to cut out a lot of the painful, expensive mistakes, or at least it would have, I feel like for me kind of going into my journey of laundromats.

00;52;17;27 – 00;52;41;25
Jason Drees
Yeah, I’ve had clients that have doubled, tripled and grew their income by like 50 x last year. Right. You know, like absolutely. I don’t want you to fail if you can learn from my mistakes. Absolutely. And the funny thing is, if you look at all of the coaching and all of the stuff in my new book that just came out, everything I put in that it’s basically me trying to understand what I just did.

00;52;42;18 – 00;52;57;02
Jason Drees
So I’ve figured out it’s almost I feel like I figured out how life works a little bit, so a little bit more than the people around me. So I’m sharing that with them. And the more that I talk about this, the more stuff comes out so clearly I’m supposed to keep doing this.

00;52;58;06 – 00;53;18;03
Jordan
Yeah. Well, which is awesome, you know, and that’s part of the feedback loop, too, right? You’re. Yeah, you feel like your your frame is aligns, giving you the good mindset. You’re doing the actions. It’s building this, you know, business. Yes. But it’s also it’s producing the outcome of life change for other people, which gives you that good feedback.

00;53;18;03 – 00;53;21;03
Jordan
Like, Hey, I frame is good. Let’s keep doing more of it.

00;53;21;15 – 00;53;21;27
Jason Drees
Yeah.

00;53;23;01 – 00;53;40;13
Jordan
OK, so let me go back to you. You mentioned and I want I mean, we’re going to talk about your book here in a second and all that and your coaching program and all that stuff too. So hang tough if you’re interested in that, which it should be. But I want to go back to kind of going back to sort of the the frank questions here.

00;53;40;14 – 00;54;05;11
Jordan
OK, so you mentioned when you’re talking about frame you mentioned vibrations. And I think that’s another word that people are like a little skeptical of. Can you talk about what do you mean by that when you when you talk about your frame and yeah, your vibrations and all that. And maybe I maybe demystified a little bit for us, what does that mean and how does that how does that play into everything that you’re talking about here?

00;54;06;00 – 00;54;26;06
Jason Drees
Well, let’s look at it like an idea, OK? There’s an idea I like to explore. So do you would you like to explore a new idea? Right and the idea is kind of based on some some you know, seventh grade science class. Seventh grade science class. They told me I my body was made of atoms they told me this this desk was made of atoms.

00;54;27;00 – 00;54;36;29
Jason Drees
They told me that an atom looks like a little planet in a moon. Right. There’s a nucleus, an electronic. And if you remember from seventh grade science class, what percentage of an atom is solid?

00;54;37;13 – 00;54;41;16
Jordan
You remember the life point? Oh, 1% or something like that?

00;54;41;16 – 00;54;49;09
Jason Drees
Yeah. Yeah. Small. Yeah. So. So an atom is 99.9999% free space.

00;54;49;19 – 00;54;49;29
Jordan
Yeah.

00;54;50;10 – 00;55;17;26
Jason Drees
So the amount that’s actually solid is 0.0001%. Now, if if if this is not solid, how can it feel solid? I don’t know. But the idea is we are energy. We are energy. Life is energy. And here’s the idea. Given where energy, life is energy. So we’re an energetic being, living in an energetic playground. We also know that there’s times when life goes great and life doesn’t go great.

00;55;17;26 – 00;55;36;16
Jason Drees
So basically life is responding to us in a way we like and life is not responding to us in a way we like so would it make sense, this idea that whoever created all of this gave this energetic being a way to make the reality of it respond to that do you think that is that make like a like if you created all this, wouldn’t you say that?

00;55;36;24 – 00;55;54;16
Jason Drees
And, you know, unless it was a joke and you’re for entertainment, right? But like, yeah, like, I want to put these beings on this energetic playground and give them the opportunity to shape it based on who they are. Yeah, the me. That seems like an idea that makes sense. OK, how do we know if we’re shaping it the right way?

00;55;54;22 – 00;56;14;29
Jason Drees
OK, we give it a guidance system. Really? What’s a guidance system? Guidance system? How do I have a guidance system? Yes, well, OK, they’re called emotions. Oh, those things. Right? Do you like it? Do you not like it? Does it feel good or feel bad? So if you follow your emotions, you will be and it’ll guide you to alignment.

00;56;15;07 – 00;56;47;01
Jason Drees
But most people don’t follow their emotion because their thinking contradicts it. So energy frequency is like the vibration of frequency of you of all the energy that’s you. The rate that you’re vibrating determines the reality you experience, and everyone else is experiencing a different reality because we’re on it with this overlapping playground. And just like I’m this energetic being, you’re one, two, it’s all it’s literally all math, right?

00;56;47;01 – 00;57;12;02
Jason Drees
It’s vibration based. You will experience the reality that you were a frequency matched to the amount of money that you have in your life determines which frequency of money you’re living in because you know, I don’t like to use the phrase law of attraction, even though we live in an attraction based universe, it’s attraction based. I don’t like to use the phrase law of attraction, because when I hear that, I think about meditating and waiting for Amazon track to show up.

00;57;12;02 – 00;57;39;20
Jason Drees
Right. But basically an attraction base universe is when you start into a frequency. Our frame of alignment it changes the frequency of you and you start thinking different thoughts. Like there’s times when you have happy thoughts and there’s times when you have sad thoughts, the times you have creative thoughts. Those are different frequencies of thought. We can control that by focusing our frame that determines the thoughts, that determines the ideas, the strategies, the naturally inspired action or motivation or procrastination.

00;57;40;00 – 00;57;46;17
Jason Drees
It all travels downhill. So all you have to do is start aligning yourself at the high level, and then everything will start to align itself.

00;57;48;16 – 00;58;18;06
Jordan
Yeah, awesome. I mean, and I think that that’s I mean, I feel like I feel like people shut down a lot when they hear especially that term vibrations and because they don’t understand you know, kind of what is what you’re talking about, what not you specifically, but what people are talking about when they say that. And I mean, I think that, you know, having I love the the emotions as your guidance, you know, your guidance system and all of that.

00;58;18;06 – 00;58;55;14
Jordan
I mean, I think that it’s amazing what happens when you kind of get yourself into alignment your, you know, the emotions that you feel and the way that you experience life. I mean, that’s how I that’s what I’ve seen is that, you know, when I feel like my life is aligned with who I am by vibrations, I the way I experience life is dramatically different from, you know, when I enter into, you know, something that’s not aligned with me and, you know, going right back to that resistance and overwhelming resistance sometimes.

00;58;55;14 – 00;59;00;20
Jordan
And I think we can all kind of identify with that feeling to some at some level.

00;59;00;27 – 00;59;23;19
Jason Drees
So yeah, and it’s it’s an idea. And really, the question is, do you like to explore new ideas and to test it out for you? If this if if you’re interested in what I’m saying, explore it more. If you’re not interested in what I’m saying, then it’s not for you. Like there’s something else for you. If, if I hadn’t proven it that it works so many times, I wouldn’t believe it either.

00;59;24;23 – 00;59;42;24
Jason Drees
But I keep validating it over and over again with client after client after client individually and groups of clients. So it’s also only people who are at a certain level can hear this like I love my mom, but she can’t hear this conversation because I’m at a higher frequency than she is. So she can’t hear us.

00;59;44;20 – 01;00;05;10
Jordan
So how let’s say let’s say I’m listening to this right now, this podcast episode, and I’m feeling resistance here, but I’m intrigued and I’m curious what I mean, what’s my next step? How do I, you know, maybe I am at a lower frequency or I’m just not aligning with with it or I’m just skeptical, you know, so what what do I do?

01;00;05;24 – 01;00;35;20
Jason Drees
Well, that’s a great question, right? So let’s assume that you’re interested. You want to learn more, but you maybe have some doubt. So maybe there’s like 50 or 80% of you wants to believe it, but the other part doesn’t. Then I would say you make a decision, do you want to explore this further or not? If you want to explore this further, the simplest, most effective thing you can do is listen to this again, because the conversation I’m having is at a higher frequency of ownership.

01;00;36;08 – 01;00;58;16
Jason Drees
So each time you listen to something that’s higher frequency than you, you get pulled closer to that frequency. My gift and this lifetime, at least right now, is to be at a frequency that’s usually a little bit higher than most people in regards to growth. That’s my gift is as being able to hold a place of growth slightly above where you are so that you can revert to it.

01;00;58;16 – 01;01;17;18
Jason Drees
That’s my gift. So if you’re interested, listen to it again. The other thing you can do, my book just came out called Do the Impossible. Immerse yourself in that. The more you immerse yourself around people that are a higher frequency or content that’s a higher frequency, it will start to pull you up to that frequency. Like look at the experience you’ve had in the Mindset Academy, right?

01;01;17;18 – 01;01;25;10
Jason Drees
That’s like a frequency shift, isn’t it? Absolutely. It sounds kind of silly but it shifts your it’s the level above mindset that’s shifting.

01;01;26;10 – 01;01;33;29
Jordan
Yeah, absolutely. You got you got a I mean, some some people are watching this on YouTube here. So you got a copy of that book right there. I see. You actually do.

01;01;33;29 – 01;01;52;02
Jason Drees
I just got it. I just I got it. Like on Sunday is the first time I’ve seen it. So I’m still digesting having a book in my hands that I wrote, which is a really surreal experience. But this book here, it’s called Do the Impossible. This is like this is like the foundation of what I do, of what I teach and what my next book I’m working on right now is my financial mindset book.

01;01;53;15 – 01;02;11;17
Jason Drees
That’s the next one. But this is the foundation and this content, the more you repeat it, the more you integrate it over and over. Again. And when and if you do read the book, there’s repeat after me statements in here. You need to say those out loud because it doesn’t work. It doesn’t bring it into reality if you don’t speak it out loud.

01;02;11;17 – 01;02;16;13
Jason Drees
But this book here is like the foundation of of all this success that I’ve created in my life. It’s how I did it.

01;02;18;17 – 01;02;24;25
Jordan
Well, I just got to say, your name looks really good on a book it looks really good.

01;02;24;25 – 01;02;38;28
Jason Drees
On Like It. There’s a picture, too. And I was like, Oh, no, I’m out a book. So yeah, it was I’m really fortunate to work with BiggerPockets and publishing this once but it was it was a process, you know, so it’s I’m still digesting the the result there.

01;02;39;05 – 01;02;41;13
Jordan
Awesome. Well, is it available for purchase now?

01;02;42;13 – 01;02;53;08
Jason Drees
It’s available BiggerPockets is shipping right now. If you order through BiggerPockets, there’s actually some bonuses like digital bonuses. It’ll be available in Amazon and everywhere else like mid-May.

01;02;53;24 – 01;03;14;16
Jordan
OK, and I’ll have links of links to the BiggerPockets stuff and I’ll when the, when it’s available on Amazon, in case you’re listening to this or watching it later, I’ll have links to the Amazon stuff on there too. But congrats on getting that book finished. I know it’s a big feat. Been working on one myself for a little while here and I know the process of going, going through it to get that thing out there.

01;03;14;16 – 01;03;15;20
Jordan
So congrats on that.

01;03;16;16 – 01;03;39;19
Jason Drees
Yeah, it’s, it’s, it’s pretty exciting. And I’m also doing a live event in June too as well. A three day event on it’s actually the financial mindset accelerator is the name of that event which is is is about 80% the foundation integrating because right now I’m kind of sharing just explaining what this mindset these mindset tools are when you go to the life event you get integrated into the process of it.

01;03;40;07 – 01;03;45;09
Jason Drees
So it’s a three day event tickets are on sale right now. It’s like the third weekend in June and Austin, Texas.

01;03;45;27 – 01;04;01;15
Jordan
Yeah. And I’ll have a link to that too. And we’re going talk about your coaching here in a second too, and I’ll have a link to that also. But real quick, I mean, you mentioned this and it’s related to your live event. Can we talk just for a second? I know we’ve been going for a little while here, but can we talk just for a second about financial mindset and sure.

01;04;01;21 – 01;04;15;14
Jordan
And you know what? What is that financial mindset? It’s kind of it’s kind of been, you know, peppered throughout this whole conversation. And you kind of mentioned different income levels and and all that. So can you kind of talk about that just for a second?

01;04;16;07 – 01;04;38;25
Jason Drees
Yeah. Financial mindset is, is your financial comfort zone kind of like your body? We all have financial comfort zones in our body. If we eat too much, we kind of back off a little bit and we kind of maintain that your financial comfort zone is the same thing. It’s how much you make. So the simplest way to identify your financial might, your financial mindset is to look at how much money you’ve been made you’ve made every year for the past five years.

01;04;39;24 – 01;04;57;02
Jason Drees
If that if that number is declining, your financial mindset is declining. If that number is flat, your financial mindset is flat. If the number is expanding, your financial mindset is expanding. So if your income is not growing year over year, it’s because your financial mindset is not growing year over year.

01;04;59;12 – 01;05;12;22
Jason Drees
And within that financial mindset is really it’s really the frame around the subject of money and all the beliefs around the mindset of money. That’s what the financial mindset really is. And it’s one of the areas where most people get misalignment and have trouble with.

01;05;14;00 – 01;05;49;05
Jordan
Yeah, and I think, you know, what’s interesting about financial mindset is I think I had I know I had a really difficult time comprehending that when I was working sort of the nine to five job and it made more sense to me when I made the entrepreneurial leap actually because I, I couldn’t sat I mean, we talk about this right in the, in the Mindset Academy over there, you know, it’s like I couldn’t get a sense of a version of myself that was making too much more than I was making.

01;05;49;05 – 01;06;18;14
Jordan
Right. There’s those levels that you mentioned, like I was, you know, barely at that initial level. Right. And I couldn’t even get a sense of making more how that would even work on the path that I was in. And, you know, kind of moving over to sort of the business ownership side of things, you can kind of get a sense of, OK, if I want to make X amount of money, I can get a sense of how that could even play out right yeah.

01;06;19;02 – 01;06;19;10
Jason Drees
Yeah.

01;06;19;22 – 01;06;29;28
Jordan
Yeah. So that’s an interesting one to think about. So that would be an interesting event if you’re interested in in exploring that a little further, check out that live event that Jason’s putting on Spielberg. Yeah, because.

01;06;29;28 – 01;06;43;12
Jason Drees
You cannot outearn your financial mindset, so and there’s no amount of action that you can take that will out earn your financial mindset so you can have all the action in the world. But if your financial mindset isn’t at the right level to receive that much money, it won’t work.

01;06;45;12 – 01;06;48;16
Jordan
And you saw that in your life, right when you were on hand. You know.

01;06;48;16 – 01;06;52;17
Jason Drees
Lots of times there’s stories in the book that talk about that too. So yeah.

01;06;52;23 – 01;07;13;16
Jordan
Yeah. And one of the ways I heard it put is like, it’s like a thermostat, right? There may be a period of time where you go out and raise a bunch of money for a company and you’re, you know, you’re primed and ready to go to make your billion, billion dollars, but you’re your thermostats not there. So you had all that money that was raised and was there, but you just you weren’t there yet.

01;07;13;16 – 01;07;33;10
Jordan
So eventually it came back down to where you normally were. And sometimes maybe it goes the opposite way where you’re earning less, but eventually that thermostat is going to kick in and you’ll get back to where your level is. So if you can raise the level, then, you know, when things fluctuate, you’re going to return to the higher and higher temperatures.

01;07;33;10 – 01;07;33;24
Jordan
If you will.

01;07;34;00 – 01;07;38;19
Jason Drees
Absolutely. It’s like those lotto winners that lose everything. And 12 months later, it’s a comfort zone.

01;07;39;08 – 01;08;00;22
Jordan
Yeah. And and vice versa. Right. Of the multimillionaires who lose all their money and then gain it back quickly, you know, because. Yeah, the financial or the skill set too, but also the, you know, the financial mindset is there. Yeah. So yeah, it works both ways. All right. Talk to us about your coaching. What are you guys doing over there with the coaching?

01;08;00;22 – 01;08;02;27
Jordan
And now what does that process look like?

01;08;04;07 – 01;08;25;16
Jason Drees
Well, we have one on one coaches and we also have group coaching. My group coaching program is called The Mindset Academy, and there’s multiple levels of that program. The first program is a mindset Academy Foundation program. It’s a six week program to kind of build the foundation of learning how to shape your mindset and your frame and getting you in alignment with a greater degree of success or getting you in alignment with ever whatever it is you want to get in alignment.

01;08;25;16 – 01;08;47;19
Jason Drees
That’s the Mindset Academy. And then we also do one on one coaches where you have two or three calls a month with a coach and they help the process, kind of individualize it, help you get clarity on goals, targets and that program. Like if you want to be an entrepreneur or grow any business or make more money or overcome financial limitations, one on one coaching is the best way to do that.

01;08;47;19 – 01;08;55;05
Jason Drees
That will literally help you understand what type of roadblocks you may be having mentally and how to move past them and get aligned with success.

01;08;56;13 – 01;09;20;17
Jordan
Yeah, and I’ll have a link in case you want to explore that a little further too, and check that out a little bit. But I mean, the, the kind of the bottom line of all of this is hey, you know, this this is a process, right? It’s a journey. It’s a process. And I truly believe that we’re not meant to live life on our own.

01;09;20;21 – 01;09;49;08
Jordan
We’re not meant to go the journey alone. And I’ve tried to be the lone wolf. I’ve done the lone wolf thing. And it’s, it’s and we talk about resistance you know, and difficulty. It’s hard, right? And so you have it’s like having a Sherpa, right? Having a guide on on the journey helping you elevate that mindset, you know, align that frame and in helping you, you know, holding you accountable to take the action.

01;09;49;08 – 01;10;19;06
Jordan
Also, kind of all three of those things at once. Huge deal. Jason, man, this has been awesome. I think, you know, super eye opening on a lot of levels about a lot of different things when it comes to success, when it comes to high performance and when it comes to possibilities you know what the possibilities are. Even just the three questions that you gave us to to ask ourselves, what do you want, what’s possible?

01;10;19;06 – 01;10;32;10
Jordan
And what’s impossible will be, you know, will be fun to try anyways, fun to go anyways. I mean, I think that those three questions alone worth the cost of admission to this. But there’s so much good stuff in here. I really appreciate you taking the time, man.

01;10;33;13 – 01;10;35;17
Jason Drees
Well, thanks for the invitation. I enjoyed our conversation.

01;10;36;03 – 01;10;57;06
Jordan
Absolutely. Absolutely. So is Jason Drehs and I’ll put links to all his stuff. You can grab his book, Do the Impossible, check out the live event, which is the financial mindset accelerator and Jason Drehs coaching, who I mean, it’s not just you coaching over there anymore. You guys got a bunch of people over there. I do, yeah. Yeah.

01;10;57;06 – 01;10;58;16
Jason Drees
You guys all team of coaches now.

01;10;59;03 – 01;11;24;13
Jordan
Yeah. And in fact, I have a session going on today that I’m going to go jump in on. And there’s also a group coaching session later today. And then try to jump in on. So, man, appreciate all that you do and seriously appreciate you coming on the show. And man, hopefully we’ll get to have you back on the show again and maybe even talk through how you talk to some of the listeners here and help them elevate their business.

01;11;25;02 – 01;11;25;25
Jason Drees
All right. Sounds good.

01;11;26;11 – 01;11;55;14
Jordan
All right. I hope you loved love. Loved that episode of the podcast because Jason just really brings a totally different perspective. And I think it’s something that our industry is primed and ready for as more savvy business owners join our industry and people are looking to really level up their businesses and recognizing that the laundromat business, a lot of my industry can be a bigger business than, you know, the typical mom and pop laundromat if you want it to be.

01;11;56;05 – 01;12;13;07
Jordan
So this is something that’s awesome if you’re looking to get into the business or you’re looking to scale up your business. My one sort of takeaway for me and maybe for you is, hey, go check out Jason Driggs coaching dot com and get if you decide to sign up, make sure in the how did you hear about us?

01;12;13;07 – 01;12;29;25
Jordan
You hit that dropdown box and click Jordan Berry that way they know that you’re coming from sort of this side of things. Court All right, guys, hope you enjoyed it. We’ll see you next week with another awesome interview and all right. Have a great one piece.